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Cambodian producers urged to build effective brands

Better branding of Cambodian products is essential as major global brands inundate the domestic market and local producers look to compete in international markets, panellists said Wednesday evening during an industry forum in Phnom Penh. Var Roth San, an adviser to the Ministry of Commerce, said ...

Matthieu de Gaudemar
http://www.phnompenhpost.com/business/cambodian-producers-urged-build-effective-brands

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