News

Beer makers binge on ads

Whether it is dancing pop stars or plays on national pride, dramatically increasing budgets for beer advertising took Cambodia’s TV sets and public spaces by storm in 2011. Beer advertising surged 164 per cent year-on-year in 2011, according to data from Indochina Research Ltd, making it ...

http://www.phnompenhpost.com/index.php/2012011753964/Business/beer-makers-binge-on-ad-spend.html

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