Malaysian bank eyes the affluent

8 July 2013
The Phnom Penh Post
Banking and financial services / Economy and commerce / Investment
bank / banking sector / commercial bank / Hong Leong Bank / Joe Farrugia / Malaysian bank / mobile banking / National Bank of Cambodia / NBC / NBC director-general / Nguon Sokha / online banking / Phnom Penh / Street 214

A new Malaysian player in Cambodia’s expanding banking sector aims to capture the “emerging affluent” with its mobile and online services. Malaysian-based Hong Leong Bank will begin operating in Phnom Penh today, with a branch on Street 214. Joe Farrugia, CEO of Hong Leong Bank Cambodia, said yesterday the company will establish internet and mobile service platforms in early 2014 that cater to the expanding middle class. … The National Bank of Cambodia (NBC) said that Hong Leong will be the 34th commercial bank in Cambodia. …

http://www.phnompenhpost.com/2013070866710/Business/malaysian-bank-eyes-the-affluent.html