Shift in Aeon tenant mix as high-end brands replaced by cheaper options
Concerns are that, while the middle class is growing, Cambodia’s consumer base is not yet able to support premium retailers
The throngs of Cambodian families streaming into Aeon Mall over the Water Festival holiday made it clear that Phnom Penh’s poshest mall has successfully positioned itself as a destination, just not necessarily one for shopping. Visitors bereft of plastic shopping bags congested the mall’s corridors, cinemas and food courts, but foot traffic petered out near the entrances of its biggest retailers. …
Ayanna Runcie
http://www.phnompenhpost.com/business/shift-aeon-tenant-mix-high-end-brands-replaced-cheaper-options
