Tourism ministry walks back ‘Frog Out of the Well’ campaign after public feedback

Cambodia’s Ministry of Tourism has announced it will refine its newly introduced “Frog Out of the Well” tourism campaign after the slogan sparked widespread public discussion and differing interpretations. A ministry statement noted that it welcomes constructive feedback while reiterating its goal of promoting the Kingdom’s tourism potential to the international market. …

Hong Raksmey
https://phnompenhpost.com/national/tourism-ministry-walks-back-frog-out-of-the-well-campaign-after-public-feedback/