Strategy for ventures: convince yourself
One of the two partners who have created Cambodia’s leading food and beverage company, with 22 outlets, says business is not merely about money, but more about finding a need and serving the need. Kouch Sokly says entrepreneurs need to find out what the market needs and make bold, challenging steps. He’s the managing director of the CBM group, which owns the T&C coffee shops, BB world, Pizza World and the new Tous les Jours bakery. He also serves as the 2012 national president for Cambodia’s Junior Chamber International (JCI) and has been a speaker encouraging young Cambodians to make the right moves in business. … An important point is not to copy other people’s businesses. Kouch says do some original thinking of your own before your start your business. …
