Local goods market doubles
Cambodia’s branded Fast-Moving Consumer Goods (FMCGs) market might double in value to US$1 billion over the next seven years, according to Unilever Indochina. Factors influencing this are the increasing urbanization of Cambodian society and the desire for more choice, said Maks Mukundan, Unilever Indochina’s managing director. … Cambodia’s open air and covered markets will remain the main point of sale for these products over stores and shops, said Mukundan. …