Kia enters market with high hopes

Kia Motors opened its first showroom in Cambodia on Friday and the local authorised dealer, A&A Auto Group, says the time is right for the Korean carmaker to join the ranks of those looking to tap the country’s growing middle class. Sin Soveoung, sales manager for A&A said yesterday that Cambodians were increasingly opting to buy new rather than second-hand vehicles and the dealer was confident they could sell 400 cars by the end of 2014. …

Chan Muyhong
http://www.phnompenhpost.com/business/kia-enters-market-high-hopes