Research shows Cambodian entrepreneurship tendency

Ninety–nine per cent of Cambodians have a television set in their home, according to data compiled by Indochina Research. “We know everybody watches television,” said General Manager Laurent Notin. “Television is the most trusted media channel for Cambodians.” The saturation of television is only one of the interesting results of the data collected by Notin and his team, based on an aggregation of results from different surveys conducted during the third and fourth quarters of last year. Ninety-four per cent of Cambodians aged 15 or more own mobile phones.  Eighty-six per cent own motorcycles, but only 10 per cent own cars. When broken down according to urban versus rural automobile owners, 14 per cent of urban dwellers are car owners, while only five per cent of rural people own cars. … “Research has shown that new products and services appeal very much to Cambodians.  They will try something new.”…Notin said. …

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